After redesigning its packaging and amplifying its recipe, POWERADE goes extreme with its three new flavors. Sports hydration ...

Parade. Powerade's new "extra sour" sports drink flavors are finally getting their moment to shine in the limelight. Last ...

Last year, the popular sports drink brought fans "back to the '90s" with its new tangy, tart and sour product line aptly named Powerade Xtra Sour.

Coca-Cola is facing a class action lawsuit over allegedly deceptive claims on its Powerade Mountain Berry Blast sports drink, Top Class Actions reported. The complaint, filed in New York by Natasha ...

The Coca-Cola brand is using the platform’s Branded Mission offering to drive social media buzz around new Xtra Sour flavors.

That’s how I’ve accidentally been product testing many water bottles over the last few years. Indeed, I’ve owned bottles from ...

In this year’s State of the Industry report, experts share how the sports and protein drink market appeals to more than just ...

Those who have been eyeing Stanley’s sleek shaker bottle, but couldn’t snag one before they sold out, now have a second chance to grab one before they sell out again. “Introducing the Activate Shaker ...

Powerade has launched its newest product, Powerade Xtra Sour, expanding its portfolio of sports drinks with three bold flavours: Cherry Kicker, Grape Shocker and Peach Pucker.