When Burberry dropped its latest rebrand back in 2023, we were particularly fond of the new logo. One of the strongest ...

To find out, Visual Objects surveyed 1,000 consumers in the United States on whether they prefer the new or old version of the corporate logos of six brands that conducted redesigns in 2019: Facebook, ...

The new logo represented a significant departure from Kia’s previous logo, which was well-established and recognizable. The new logo was too great a departure from the old version.

If you thought the saga concerning the logo and name of the pro football team near Washington, D.C. was over, think again- the old logo might be coming back.The Washington Commanders are ...

(It wouldn’t have been hard to post an image of Fletcher without the logo being visible. The Commanders did it on his birthday in 2023. And in 2022. And in 2021.The image used for Fletcher’s birthday ...

His comments led some to believe the Commanders would be return to its former name and use the old logo. "The Washington Commanders are planning to change their name back to the Redskins," one X ...

Times change. Appetites change. Ultimately, every pro sports franchise hopes to maximize revenue. Viewed solely as a business principle, the return of the old logo could generate a net financial gain ...