Looks funky, doesn’t it? The Adidas 4DFWD 4 is the only mass-produced shoe in the world with a 3D-printed midsole, which explains the funkiness. The midsole is coded to help move you forward, absorb ...

Strong festive demand and the booming popularity of classic trainers propelled Adidas to better than expected profits in the final quarter of 2024, sending shares up 7 per cent on Wednesday.

We think Adidas is a leader in athletic and athleisure apparel with a narrow moat based on an intangible brand asset. While it has been beset with problems over the past few years, we think it is ...

As Bonnie Blue and Lily Phillips make a name for themselves through incendiary stunts and divisive statements, I’m starting to see the term Orange YouTube pop up across TikTok, Twitter ...

“We did it! Orbital. Great night for Team Blue,” David Limp, the CEO of Jeff Bezos’s Blue Origin posted on X, after the Jan. 14 maiden launch of the company’s New Glenn rocket ended with ...