News

Part One AS communicators, we all look forward to winning awards for PR and marketing.  But beyond that, there are brands ...
The “Just Do It” slogan feels like it’s been around forever, but it actually only came about in 1988, when ad executive Dan ...
Canada has dropped its plan to tax US tech firms and resumed trade talks with America. The move has left many Canadians ...
Dom, UK The new Mars slogan - "Pleasure you can't measure" - surely reflects the lack of pleasure felt by those that love the old "A Mars a day helps you work, rest and play" slogan. Karl Hughes, UK ...
It is one of the most well-known and successful taglines in the world but few know about the unlikely back-story.
The company founder created a global transportation giant. He died Saturday at age 80.
The controversial campaign, according to Artisan's official blog, was a deliberate attempt to break away from what the ...
For the first and probably only time in my life, I must agree with Tucker Carlson: “What happens next will define Donald ...
Here’s a clever advertising slogan for the Florida Mountains in Southern New Mexico: “Home of the Freshest Thunder Eggs in the World.” “Our Thunder Eggs are about 20 million years old ...
Kobe Bryant understood the backlash against his controversial Nike ad with LeBron James: "It's definitely inappropriate" ...
A documentary about Ilon Specht, the advertising copywriter who created the L'Oréal "Because I'm worth it" campaign, has won 5 Cannes Lions awards.