The unique aesthetic of Enchanted Novelties has helped it become a popular spot for book enthusiasts who use TikTok, known to the community as BookTok.

The biggest problem with BookTok isn’t the books people are reading, but the way they consume them. The endless cycle of buying books to appeal to an aesthetic shifts the focus of being a “book lover” ...

If you’ve been online at any point since 2020, you’ve likely heard of “BookTok,” the literature-focused side of TikTok.

Don’t get me wrong, I love them both, but while I’ve definitely been introduced to new favorites, I can’t help but wonder how many great books are getting lost outside the BookTok hype cycle. BookTok ...

From picture books to graphic novels, fantasy to family fun, these must-read books have the power to hook kids of any gender. Some are cultural touchstones that belong in every kid's library. Others ...

Netflix's The Seven Husbands of Evelyn Hugo moves forward as The Burial director joins to direct and co-write, keeping the ...

That’s why we rounded up some of the best books about breakups, from certified classics to #BookTok favorites to new, ...

After a decade spent closing retail locations, bookseller Barnes and Noble announced it plans to open at least 60 new stores in 2025. The chain also opened a record 57 stores in 2024 and 30 in 2023, ...

It is a truth universally acknowledged that 250 years later, Austen can still be an icon for Gen-Z and we spoke to four young women to find out why.

Barnes & Noble opened 57 stores in 2024 and plans to open at least 60 in 2025, thanks to a boost from BookTok, Axios reports.

INDIANAPOLIS (WISH) — Here is a look at Friday’s business headlines with Jane King, where she discusses Barnes and Noble crediting recent growth to “BookTok” and the FDA approving a new ...