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Amongst every brand that’s found lasting value in content, there is one theme - those with the long view are seeing real, ...

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The blunt reality is: Too much ego and sentimentality exists in modern travel marketing. Sticking to the old way of doing ...

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Tufts Medicine's new marketing chief plans to engage patients across platforms and devices to boost the academic health system's ...

MIDDLETON, Wis.--(BUSINESS WIRE)--Spectrum Brands Holdings, Inc. (NYSE: SPB; “Spectrum Brands”), a leading global branded consumer products and home essentials company focused on driving ...

Game theory is the science of strategic decision-making in situations that involve more than one actor. These can include actual games or real-life situations like military battles, business ...

FRANKFURT, Oct 25 (Reuters) - Volkswagen (VOWG_p.DE), opens new tab has so far not presented a plan for how to make its namesake brand more competitive, the head of the group's works council said ...

FRANKFURT : Volkswagen has so far not presented a plan for how to make its namesake brand more competitive, the head of the group's works council said in a handout to staff, adding management ...