In addition to car decorations and shirts, the logo now graces hats, backpacks and hooded sweatshirts. “It never gets old,” Agee said. The rural odor around Brentsville never goes away, either.

But on the next page you can see the cows have snuck off from the field and headed to a party; they’re all dressed up to have a hoedown, with cowboy hats and neckerchiefs. $9 at Amazon Buy ...

Canada's dairy farmers are dumping their well-known cartoon cow trademark, in an effort to refresh and rebrand for changing times. So moove over big eyes: it's time for a more professional look.