James Stephens, Monks' Global Head of Brand, explains why real-time responsiveness and agile strategies are crucial for modern brands navigating dynamic digital landscapes.

Supermarket aisles are quite competitive areas. Stores really want to catch your eye there. Winning often depends on shelf appearance. Global snack giant Mondelēz International feels that discount ...

Emotional storytelling and ad creative play a critical role in strengthening B2B brand value, trust, and long-term market ...

Krispy Kreme announced that Raphael Duvivier, President, International of Krispy Kreme, has been named Chief Financial Officer, effective July 11, 2025. Duvivier succeeds Jeremiah Ashukian, who ...

From staffing to CRM integration, here’s how to run a high-performing call center that drives real business outcomes.