Beauty Is in the Eye of the Beer Holder: An Initial Investigation of the Effects of Alcohol, Attractiveness, Warmth, and Competence on the Objectifying Gaze in Men. Sex Roles , 2017; DOI: 10.1007 ...

French scientists say they have confirmed the folklore that a glass in your hand will make you feel sexier, smarter and funnier, even when others privately think you are a turkey.

Beer goggles are frequently a topic of sitcoms and, ... This study, comically titled, “Beauty is in the eye of the beer holder,” was published in the British Journal of Psychology.

Beauty is in the eye of the beer holder New research into the influence of alcohol on how men objectify women could inform sexual violence prevention programs ...