YouTube trio “MrBeast,” Logan Paul and “KSI” sparked a debate over ethics and selling out after Minecraft YouTuber DanTDM ...

"Lunchables sells hundreds of millions of units ... our goal is to give people a better for you alternative to it," he said.

Are you a print subscriber? Activate your account. By Tim Nudd - 4 min 6 sec ago By Ad Age and Creativity Staff - 14 min 25 sec ago By Donna Speciale - 33 min 25 sec ago By Ad Age Studio 30 - 2 ...

YouTubers MrBeast, Logan Paul and KSI have teamed up to bring their products into lunch boxes. The trio have created their version of the classic "Lunchables" but it includes their own spin. Lunchlys ...

In a stunning display of product synergy, each packaged lunch will include a Feastables bar and a Prime drink (the MrBeast candy bar and drink brand of Paul and KSI respectively). Press releases ...

The all-in-one meal includes a bottle of Prime Hydration, a Feastables milk chocolate bar, and one of three processed food options including pizza, nachos or turkey and cheese with crackers.

MrBeast, whose real name is Jimmy Donaldson, launched the MrBeast Burgers restaurant chain in 2020 and Feastables snack bars in 2022, and Paul and KSI partnered to create the uber-successful ...

The all-in-one meal includes a bottle of Prime Hydration, a low-sugar energy drink founded by Paul and KSI that has skyrocketed in popularity; a Feastables milk chocolate bar created by MrBeast ...

Logan Paul & KSI have partnered with YouTube star Jimmy ‘MrBeast’ Donaldson to create “Lunchly,” a Lunchables competitor featuring Prime Hydration and Feastables candy. During an Instagram ...

The trio has seen success with their food and drink products before, with the former two jointly launching Prime Hydration and the latter releasing Feastables. The announcement was immediately met ...