There's a misconception about many kids of Generation Alpha. Experts weigh in on why this generation may not be so different ...

“Generation Alpha may still be in school, but don’t underestimate their power,” says Nofal. “They are the most tech-immersed generation we’ve seen. Their exposure to content ...

Marni Rose McFall is a Newsweek reporter based in London, U.K. Her focus is on internet trends, U.S. politics and popular culture. She has covered fashion, culture, art and music extensively.

Gen Alpha watched influencers make millions from daily vlogs and video game content—now they want a piece of the pie. The generation’s top career choice is to become a YouTuber or TikToker ...

A new generation has emerged: Generation Alpha. While the official age range for these youngsters is still heavily up for debate (some maintain the generation began in 2012 and runs through 2024 ...

Generation Alpha, born in or after 2010, is poised to redefine how brands approach marketing. Unlike their predecessors, this tech-savvy generation has been immersed in digital experiences from ...

A new generation has been born. "Generation Alpha" is the latest term denoting a distinct group of people born in a specific period. I was curious to know more about this new generation.

Older Gen Alpha consumers between the ages of 9 and 13 like to shop and influence purchases, with 68% owning a luxury product by the age of 10, according to Razorfish data. This generation was born ...

SACRAMENTO, Calif., Jan. 16, 2025 /PRNewswire/ -- Alpha Aesthetics Partners, a Thurston Group portfolio company, is redefining the medical aesthetics industry. As the premier network of medical ...

The linguistic contributions Gen Zers brought to our society are officially vintage in the face of Gen Alpha’s influence. Born after 2010, this iPad generation is fluent in a rapidly evolving ...

Gen Alpha may have just entered their teens and the workforce is still trying to accommodate the whimsical Gen Z. But there are Gen Beta babies on the way now 2025 through 2039 marks the Gen Beta ...

The start of 2025 will mark the end of Generation Alpha (generally said to have started in the early 2010s) and the beginning of a new generation. According to a blog post by Mark McCrindle ...