THIS year’s Sustainable Christmas Market (SCM) met its target amount, having raised S$350,000 as at Sunday (Nov 17) afternoon ...

The Vietnamese government has adopted important productivity frameworks, including Resolution No.06/NQ-CP adopted in 2023, ...

Defense is the largest area of discretionary spending in the federal budget, and Elon Musk has been skeptical of its contract ...

Sales planning is a crucial part of the business-to-business (B2B) sales process. It determines your sales goals, how to ...

Each index provider makes its own methodology choices, which lead to a wide range of returns among indices designed to target ...

Gift cards have long been a staple of holiday shopping, with almost two thirds of Americans receiving gift cards last year, ...

Winning the Gold award at The Drum Awards for Media 2024 in the Performance category is Launch for Weird Fish, with a robust ...

They wanted real examples and clear benefits instead ... We conducted thorough market research and designed advertisements that we believed would effectively target our desired audience before ...

In today's age utilizing email marketing remains a proven way to engage and connect with customers effectively. However the ...

An example of buyer personas As an example ... companies to understand their unique needs and expectations." You need to know ...

Retail media networks (RMNs) are leveling the playing field, providing smaller companies with powerful tools to engage ...

A panel discussion at the e4m Confluence 2024 focused on leveraging both digital and traditional methods to create meaningful connections with audiences ...