Hot Wheels is celebrating the 10th anniversary of the Premium Car Culture series in 2025, and it's bound to be amazing. But ...

Kids are still playing with Hot Wheels, those gleaming toy Camaros ... have increased over the past five years and Mattel says the company is on track for a sixth consecutive year of financial ...

We earn commissions from purchases you make using links in our articles. Learn more. Sure, go ahead and buy them for 'your kid'... Whether you’re a kid at heart or shopping for a child, Hot ...

"Hot Wheels and Barbie have long been symbols of storytelling, creativity and inspiration, engaging audiences across ...

Mattel teams up with TOKYOPOP to bring manga-style graphic novels featuring Hot Wheels and Barbie to children aged 8-12, set ...

Mattel Inc. (MAT) and the manga and anime media brand TOKYOPOP have partnered to create original manga-style graphic novels for ...

Mattel has partnered with TOKYOPOP to create a new publishing initiative. Some of the toy makers' hottest properties will be ...

This is the amazing moment a family demonstrates their room-sized Hot Wheels track at their home in Ballston Lake, New York on December 19. The family have been building the track annually for 4 years ...

Though purchases are still primarily made for children, adults are buying them at a faster clip, said Roberto Stanichi, who oversees Hot Wheels at Mattel. He estimates that adult collectors drive ...

This collaboration builds on Mattel’s recent publishing efforts, including the launch of its own imprint in 2024, with Simon ...

Mattel and Tokyopop have announced a partnership to develop original manga-style graphic novels for children ages 8-12 based on Mattel’s Hot Wheels and Barbie brands.

Mattel, Inc. (NASDAQ:MAT) is a manufacturing and entertainment company based in California, United States. Some of its most prominent brands include Barbie, Hot Wheels, Fisher-Price, American Girl ...