Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Jaylen Brown’s ongoing beef with Nike just got a little spicier after the shoe juggernaut’s recent post on social media.

The simmering feud between Jaylen Brown and Nike appears to have flared up again thanks to a post from the apparel and ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

The Celtics star caught a stray on Wednesday following a dominant performance from Bucks star Giannis Antetokounmpo, who ...

WNBA Rookie of the Year Caitlin Clark took the golf course for an appearance in The Annika Pro-Am on Tuesday, and she did so ...

At that point in the game, the Celtics were losing, but they came back and won 113-107. Following the game, Brown told reporters that he thinks "Giannis is a child." Brown said he is instead focused ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Nike decided it was time to clap back against Jaylen Brown for his comments towards Giannis this past Sunday in a Celtics win ...

This fall, basketball admirers and sneakerheads have something thrilling to look forward to with the launch of the Nike G.T. Cut 3 "Jordan Poole" PE (Player Exclusive).

Nike’s drop of the Nike KD 17 "Aunt Pearl" sneaker collection pays testimonial to Kevin Durant’s late aunt, Pearl, who lost ...