The activation delivers the brand to fans and families with appearances, giveaways, and community initiatives.

This guy posed as a cop and went for my bike keys ...

A legendary 1980s nostalgia titan joins the Authentic Brands portfolio, preparing for a new era of global expansion driven by streaming studios and live events.

Discover Mark's expert advice on growing a thriving mint patch in containers! From choosing the right spot and controlling ...

Rosemount Leprechaun Days featured several events during first few days including the Sunday night Kiddie Parade in Central ...

A Darling Downs prostate cancer survivor is urging regional men to break the “put up and shut up” attitude when it comes to ...

U.S. Rep. Morgan Griffith discussed challenges facing rural Virginia communities including healthcare access, infrastructure needs, and economic growth while ensuring residents bear no unfair financia ...

Private-equity firms IVEST Consumer Partners and Cloverlay have sold the Care Bears brand of plush toys and related rights to Authentic Brands Group. Authentic Brands, a company focused on ...

Authentic Brands Group has signed a definitive agreement to acquire the intellectual property of Care Bears, the cuddly residents of Care-a-Lot that became a merchandising and retail juggernaut and ...

NEW YORK--(BUSINESS WIRE)--IVEST Consumer Partners and Cloverlay today announced the sale of Care Bears to Authentic Brands Group, a leading global sports, media, entertainment and lifestyle platform ...

It's going to be a Bear-y holiday season this Christmas. While fans were already excited about the team's Christmas Day matchup against the Green Bay Packers, a new kind of holiday appearance is ...