After redesigning its packaging and amplifying its recipe, POWERADE goes extreme with its three new flavors. Sports hydration ...

Parade. Powerade's new "extra sour" sports drink flavors are finally getting their moment to shine in the limelight. Last ...

Get the complete list of Coke products that will soon be available onboard Carnival cruise ships, including a bonus offering!

Last year, the popular sports drink brought fans "back to the '90s" with its new tangy, tart and sour product line aptly named Powerade Xtra Sour.

Parent complaints and post-pandemic anxiety have transformed summer camp from a lawless paradise into a supervised safe space ...

Coca-Cola is facing a class action lawsuit over allegedly deceptive claims on its Powerade Mountain Berry Blast sports drink, Top Class Actions reported. The complaint, filed in New York by Natasha ...

The Coca-Cola brand is using the platform’s Branded Mission offering to drive social media buzz around new Xtra Sour flavors.

That’s how I’ve accidentally been product testing many water bottles over the last few years. Indeed, I’ve owned bottles from ...

In this year’s State of the Industry report, experts share how the sports and protein drink market appeals to more than just ...