Two new expressions of the rainbow watch were introduced this month by LVMH brands Louis Vuitton and Zenith, and each adds a new interpretation of the concept.

NASCAR's Daytona 500 on FOX has a unique qualifying format. It isn’t the simplest to understand. Adding to the complicated qualifying procedures is a new rule that could add (but doesn't ...

DAYTONA BEACH, Fla. (AP) — Bubba Wallace vowed to try to “enjoy the little stuff” this season. It showed in victory lane. “Can I get a Rolex for this one?” Wallace quipped, referring to ...

Flying a few hundred feet above the streets and shores of Daytona Beach ... Reagan might be the most famous passenger, and rapper Ice Cube raised the blimp’s street cred when he included ...

The 24 Hours of Daytona is a race for time in more ways than one: winners get a valuable Rolex Oyster Perpetual Cosmograph Daytona watch.

Love it or hate it, snow and ice is an inevitability that many of us deal with during winter. Along with prepping your home for the cold, your car also requires special attention. Winter is tough ...

Remodeled from a Rolex Submariner 116610, “Brown Ice” transforms the inspirations of an artisan client into this stunning creation. Blending icy blue and rich brown hues, “Brown Ice ...

Search and rescue crews and police arrived at Grace Lake to find a large hole in the ice that was surrounded by fishing gear. Ultimately, the RCMP's Underwater Recovery Team helped recover the men ...

On Tuesday morning, space inside ICE detention facilities was at 109% capacity, with the agency holding close to 42,000 migrant detainees, despite having, on paper, a 38,521-bed capacity in its ...

It’s time to welcome IMSA back to the big leagues thanks to a raucous Rolex 24 at Daytona and some TV ratings ... But the folks at the Blue Oval, led by Chairman Bill Ford, skipped the usual ...

DAYTONA BEACH, Fla. — Another new business is now open on Main Street in Daytona Beach. The investment gives the area a new look just in time for Bike Week and other significant events this year.