Sales planning is a crucial part of the business-to-business (B2B) sales process. It determines your sales goals, how to ...
As you prepare your business for 2025, commit to understanding both your business goals and your audience’s expectations.
Nick Hower, founder of Kitchen Sink Studios, a brand strategy company, has launched a new concept with Giddy Up Strategies to focus on less advertising and more alignment.
Ahead of The Drum’s B2B World Fest, we catch up with Ed Davis from BBN International, who gives us his take on the topics ...
In today’s fast-paced digital landscape, law firms are constantly looking for innovative ways to enhance their online ...
RFK Racing Dominates the 2024 Marcom Awards, Two Gold Awards at 2024 MarCom for Innovative Fan and Partner Engagement ...
In today’s fast-paced digital environment, where remote work and cross-functional teams have become the norm, effective ...
Finding it tough to draw in potential buye­rs and sellers in Delhi’s compe­titive real estate­ scene? A strong real estate ...
AI is dominating the conversation in nearly every industry, and insurance marketing is no exception. McClinton highlighted AI ...
Launching or redesigning a product in the consumer tech space isn’t a walk in the park—it’s more like navigating a minefield ...
There, he obtained a degree in marketing and finance, setting the foundation for a successful career in finance. His interest in the financial industry grew during these years, sparking a commitment ...
In today’s digital age, the potential for generating income online is greater than ever. One of the most exciting ...