The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

Adidas plans to sell remaining stocks of Yeezy sneakers from its defunct partnership with Kanye West, for at least the price it cost to make them. The firm cut ties with the rapper and fashion ...

Sportswear company ended partnership with musician’s Yeezy fashion line in 2022 after he was accused of making antisemitic ...

Zhang, que saiu da Central Saint Martins, da Universidade de Arte de Londres, foi um dos designers principais da Yeezy, por ...

West designed trainers under the Yeezy brand and Adidas said the loss of the business ... Strong demand for its football, running and tennis shoes helped footwear revenues grow by 1%.

Concorrentes, como marcas estabelecidas como New Balance e Asics e as novatas On e Hoka, estão ganhando terreno ...

BERLIN — In an unexpectedly positive third quarter, during which German sportswear giant Adidas saw 10 percent growth in sales, the company also closed its turbulent chapter on the Yeezy line.

On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas Yeezy Boost. “The sneaker releases ...

It’s part of the business.” Adidas announced that it would be selling its leftover Yeezy inventory in batches, and donate part of the proceeds to anti-hate groups, in 2023 (Getty) The end of ...

It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...