Recycled fashion, the scent that breaks the wind, a Mexican vibe in Israel, masculine fragrances, towels that bring the hotel ...

The ad was monochrome, nonchalant, grungy, with ambiguous relationships and friendship groups — all very suggested and unspoken,” says perfume expert Lizzie Ostrom, aka Odette Toilette. “But it is ...

Summer is right around the corner, which means it’s time to start shopping for your signature scent of the season. Although we technically have over a month away, it doesn’t hurt to start hunting for ...

What did your mother smell like when you were a child? Sweet florals, warm spices, fresh greenery? Whatever the notes in her ...

Elizabeth Taylor's granddaughter, Eliza Carson, tells PEOPLE about the moments her grandmother's signature scents have held ...

Soft yet memorable, this warm, cashmere-inspired scent proves you don’t need to be loud to leave a lasting impression.

You should feel 100 percent sure of the person you're marrying (duh). Still, the pre-wedding jitters are totally normal.

Have you ever wondered how those stunning glass bottles used for perfumes are made? In this captivating video, we take you inside the factory to witness the step-by-step process of turning raw glass ...

Santal 33 dupes aren't all exact replicas of the famed fragrance, but offer up a similar DNA and ~aura~. So if you wanna go ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What ...

Drake is a Jack of many trades. The Canadian rapper has explored entrepreneurial pursuits and created several businesses. He ...